While the Land of Oz Amusement Park atop Beech Mountain was only open for a decade, it still has quite a following today! A large section of the park remains and reopens a few times each year. Land of Oz opened on June 15, 1970, with actress Debbie Reynolds cutting the ribbon with her daughter Carrie Fisher. It was a big hit and remained open until 1980. The remaining sections of the park reopen every September with “Autumn at Oz”. Event parking is just 8 miles from Sugar Mountain – find a vacation rental!
Autumn at Oz 2023
September 8-10, 15-17, & 22-24
The park comes back to life with the return of all the characters during the largest Wizard of Oz festival in the country. Advance reservations highly recommended – it’s one of the most popular events in the Sugar Mountain area! Tickets go on sale starting June 16 @ 8 AM – buy in advance here: official Land of Oz website. General Admission Tickets are $55 + taxes & processing fees. Children 2 & Under are free. Optional add-ons include the Over the Rainbow Observation Deck and Scenic Lift Ride to the top.
See more photos and details below! Also, read about more Fall Things to Do near Sugar.
The park is based on The Wonderful Wizard of Oz 1900 book and the 1939 movie. It was designed for visitors to experience the story through the eyes of Dorothy as you meet characters along the yellow brick road.
In the mid 1990s, the Autumn of Oz weekend began as a reunion for original park employees. That grew to a weekend with nearly 10,000 people attending. Now, the very festive event is three weekends. Begin tours at Dorothy’s farm – complete with a tornado as you walk through the house. Then you follow the Yellow Brick Road to Emerald City to meet all the characters, stopping for music and photo stops along the way.
Finish with a show with Oz under the big tent. The event parking is located at Beech Mountain Ski Resort – allow about 20 minutes to drive the 8 miles from Sugar Mountain. Buy tickets starting June 16th on the official Land of Oz website. Many dates will sell-out.